Pfizer Sales Conference Brand
CLIENT
Pfizer Australia in partnership with Robert Clark Creative.
BRIEF
Develop a conference name, theme and visual identity that could work across set designs, conference collateral and multi-media with the specific goal of building up and motivating the Pfizer Australia sales team.
What we did
Six Degrees, in partnership with the Pfizer and Robert Clark Creative teams, developed the "Change_Life" idea and visual styling for the conference that worked across set designs, powerpoint templates and an interactive multi-media presentation that opened with Alex Lloyd and his band.
OUTCOME
A very successful event, and a positioning statement that was embraced by the sales team and used for a further 12 months.
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